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Welcome to the FAQ page of Marketing Genius Group, a premier B2B Digital Marketing Company for IT/ITeS, SaaS, and Enterprise Software Companies in India. Founded by MBA graduates, including an IIM alumnus, we deliver tailored B2B marketing strategies and marketing consulting for IT/ITeS, SaaS, and Enterprise Software Companies in India. Contact our Hyderabad or Bhubaneswar branches at +91 9718922578 or connect@marketinggeniusgroup.com.
Frequently asked questions
Marketing Genius Group is a specialized B2B digital marketing agency exclusively serving IT/ITeS, SaaS, and Enterprise software companies. We help tech businesses generate qualified pipeline, grow ARR, and dominate their category through data-driven marketing strategies.
Unlike generalist agencies, we work exclusively with B2B tech companies. We understand long sales cycles, multi-stakeholder buying processes, complex product messaging, and enterprise buyer psychology — so our strategies are built for your specific challenges, not adapted from consumer marketing playbooks.
We work across the spectrum — from early-stage SaaS startups looking for product-market fit and initial traction, to mid-market IT firms scaling their pipeline, to large enterprise software companies expanding into new markets.
We have offices in Hyderabad (Raheja Mindspace IT Park, Madhapur) and Bhubaneswar (Kalinga Nagar). We work with clients across India and globally.
Both. You can engage us for a single service (e.g., SEO or LinkedIn Ads) or as a full-stack marketing partner that builds and executes your entire go-to-market strategy from scratch.
Absolutely. We specialize in custom go-to-market strategies for new product launches, market expansions, and competitive repositioning. We build the full marketing roadmap and execute it alongside your team.
B2B SEO targets high-intent, low-volume keywords used by decision-makers like CTOs, IT Managers, and Procurement Heads — not mass consumer audiences. It requires deep technical SEO, thought leadership content, and authoritative backlink profiles that build trust over time with enterprise buyers.
SEO is a long-term investment. Most clients begin seeing measurable improvements in rankings and organic traffic within 3–6 months, with significant pipeline impact typically visible by month 9–12. We track progress transparently throughout.
We specialize in Google Ads, LinkedIn Ads, and display campaigns tailored for B2B audiences. LinkedIn is particularly powerful for enterprise targeting — we target by job title, seniority, industry, company size, and technology stack.
LinkedIn is the primary platform for B2B tech marketing — ideal for thought leadership, lead generation, and engaging decision-makers.
We focus on metrics that matter to your business: qualified leads generated, cost per lead (CPL), pipeline value influenced, keyword rankings, organic traffic growth, and ultimately — revenue impact. We don't just report vanity metrics.
You receive regular performance reports (weekly or monthly depending on the engagement) along with strategy reviews. We believe in full transparency — you always know what's working, what isn't, and what we're doing about it.
Yes. We have documented case studies across IT, SaaS, Solar, and Travel sectors showing measurable results including 300%+ increases in engagement, first-page keyword rankings, and significant organic traffic growth. Visit our Portfolio section or request specific case studies during your consultation.
Simply reach out via our Contact page, email us at connect@marketinggeniusgroup.com,(mailto:connect@marketinggeniusgroup.com) or WhatsApp us at +91 9718922578.
We'll schedule a discovery call to understand your goals, challenges, and current marketing setup — and then propose a customized engagement plan.
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